Today’s Children Not Expected to Outlive Their Parents

Today’s Children Not Expected to Outlive Their Parents

Losing a child is every parent’s worst fear. No one would argue that nurturing and protecting our children to the best of our ability should be one of our highest priorities. We make sure our children get enough sleep, do their homework, brush their teeth, limit their TV exposure, and enroll them in sports. Yet considering the healthfulness of our children’s diets, our society has collectively and seriously failed in protecting them from future disability and chronic disease.

The World Health Organization attributes approximately 1.7 million deaths a year worldwide to “inadequate fruit and vegetable intake.” Many of these are attributable to poor food choices made early in childhood, which Dr. Joel Fuhrman believes has fueled our adult cancer epidemic.

Over the past few decades, modern agriculture has not only made food more abundant, but also fast and cheap. In fact, fast food is available to us twenty-four hours of the day. Using both science and technology, the food industry has been busy; developing strategies that enhance the taste of their products, thus boosting sales. Artificially concentrated flavors along with added fats, sugar, and salt have purposefully been added to “seduce our taste buds.” The majority of processed and refined foods contain these super concentrated flavors that affect the taste, aroma, texture and appearance of these foods.  These manipulated flavors stimulate our brain’s pleasure center, causing us to crave the artificial (hyper-palatable) intense flavors over the natural flavors in whole, unprocessed foods.

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